CONSIDER DOING THINGS DIFFERENTLY
Outsourcing and sub-contracting is an ever-debated topic and generally those with the strongest opinions against it tend to have the least amount of information and knowledge about it.
When it comes to lifestyle events management you can ill-afford not to subcontract.
This is the opinion shared by the team at B O S A Roger Berkon, a lifestyle events promotion and production management company. B O S A Roger Berkon operates on a tried and tested outsource model, contracting the most suitable skills required for each individual production. “These strategic partners are leaders in their field, sharing a commitment to the same high standards of excellence as B O S A Roger Berkon. By creating and managing synergies between communication and event production specialists, B O S A Roger Berkon offers integrated promotion, communications and event production solutions to the challenges posed by a rapidly evolving lifestyle events production landscape.
These challenges may include brand and target audience overview, risk, legal, and security planning, budgeting, sponsorship evaluation, public relations and marketing, human resource coordination, concept overview, production elements, technical management and expertise, hospitality, artist bookings and management and more. To meet these challenges requires diverse skill sets that are not always available in-house.
While outsourcing is not for everyone, you need to take serious consideration of the concept.
B O S A Roger Berkon provides unique venues and platforms for effective brand promotion, marketing and demonstration of most OceanSports, MotorSports and related lifestyle products.
Beyond traditional marketing and brand promotion programs, a commercial events partnership, or an event series sponsorship, with B O S A Roger Berkon can deliver relevant interaction with your targeted markets that can build strong and lasting commercial relationships for your brand.
B O S A Roger Berkon knows the majority of those in the targeted markets prefer to purchase products and services from manufacturers and dealers who partner with and participate in their choice of lifestyle events.
We recognize the importance and value of managed turnkey event marketing platforms. We can create an event, a commercial event partnership or an event series sponsorship platform specifically for you. We know that few things make an event more attractive to you, the commercial event partner or sponsor, than our ability to give you what you are looking for; and we can give you the ability to project the trust that a commercial event partnership or an event series sponsorship builds in your specific customer base.
B O S A Roger Berkon event partnerships and series sponsorships are purposely limited… and most are category exclusive. We believe that by limiting these programs we can deliver cost-effective sales and marketing platforms designed to maximize your visibility and drive positive results for the participating products and brand.
